X
X
X

X
Swayam Central

Entrepreneurship

By Prof. C Bhaktavatsala Rao   |   IIT Madras
This course provides a detailed overview of entrepreneurship as the foundation of business growth and value creation in the national economy. It provides multiple constructs for entrepreneurs to be successful, and pathways for their companies to achieve sustainable growth. Each week/module of the course will cover one specific theme/topic with conceptual perspectives as well as practical examples.

Upon successful completion of the course, the student will gain an expansive and deep appreciation of entrepreneurship, and its pivotal role in the economy. The student or aspiring entrepreneur will be able to approach entrepreneurship with clarity and focus, and an enhanced understanding of the key success factors as well as possible risks and potential mitigation strategies. A practising entrepreneur is likely to be able to navigate the opportunities and challenges of entrepreneurship more effectively with the additional insights available. 


INTENDED AUDIENCE : Newly graduating UG and PG students, including MBA students; employed professionals seeking to
  set up their own enterprises; entrepreneurs and start-up founders seeking additional perspectives.
PREREQUISITES : No special pre-requisites except that the participants must be preferably in the Third or Fourth Year of UG.
INDUSTRY SUPPORT : Start-ups may give weightage to this course

Learners enrolled: 3892

SUMMARY

Course Status : Upcoming
Course Type : Core
Duration : 12 weeks
Start Date : 27 Jan 2020
End Date : 17 Apr 2020
Exam Date : 26 Apr 2020
Enrollment Ends : 03 Feb 2020
Category :
  • Management Studies
  • Level : Undergraduate/Postgraduate
    This is an AICTE approved FDP course

    COURSE LAYOUT

    The course structure and content covers, over a period of 12 weeks, the following 15 modules.

    Module 1: Entrepreneurial Journey
    Module 2: Entrepreneurial Discovery
    Module 3: Ideation and Prototyping
    Module 4: Testing, Validation and Commercialisation
    Module 5: Disruption as a Success Driver
    Module 6: Technological Innovation and Entrepreneurship – 1
    Module 7: Technological Innovation and Entrepreneurship – 2
    Module 8: Raising Financial Resources
    Module 9: Education and Entrepreneurship
    Module 10: Beyond Founders and Founder-Families
    Module 11: India as a Start-up Nation
    Module 12: National Entrepreneurial Culture
    Module 13: Entrepreneurial Thermodynamics
    Module 14: Entrepreneurship and Employment
    Module 15: Start-up Case Studies

    BOOKS AND REFERENCES

    1. Zero to One: Notes on Startups, or How the Build the Future by Peter Thiel
    2. The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries 
    3. India as Global Start-up Hub: Mission with Passion by C B Rao 
    4. Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future by Ashlee Vance
    5. Steve Jobs by Walter Isaacson
    6. Innovation and Entrepreneurship: Practice and Principles by Peter F Drucker
    7. The Innovator’s Solution: Creating and Sustaining Successful Growth by Clayton M Christensen

    Note: My book “India as Global Start-up Hub” contains an extensive bibliography. I will be happy to provide Top 20 Reference citations as part of course support

    INSTRUCTOR BIO

    Prof. C Bhaktavatsala Rao

    IIT Madras
    Dr. C. Bhaktavatsala Rao received his Ph.D. Degree in Industrial Management and M. Tech. Degree in Industrial Engineering from the Indian Institute of Technology Madras, Chennai. He received his B.E. Degree in Mechanical Engineering from Sri Venkateswara University, Tirupati.

    Dr. C. B. Rao has over forty-four years of diversified experience in strategic and operational leadership of large reputed companies, including global multi-national corporations, in India. Dr. Rao is a prolific writer with over one hundred and thirty publications in economic and business dailies and refereed journals. He has authored and published seven books under his LeaderCrest banner over the last thirty six months.

    Dr. C. B. Rao is currently Dr. Ajit Singhvi Chair Professor in Department of Management Studies at the Indian Institute of Technology Madras, Chennai. Dr. Rao also supports select global and Indian corporations as Senior Advisor.

    COURSE CERTIFICATE

    • The course is free to enroll and learn from. But if you want a certificate, you have to register and write the proctored exam conducted by us in person at any of the designated exam centres.
    • The exam is optional for a fee of Rs 1000/- (Rupees one thousand only).
    • Date and Time of Exams: 26th April 2020, Morning session 9am to 12 noon; Afternoon Session 2pm to 5pm.
    • Registration url: Announcements will be made when the registration form is open for registrations.
    • The online registration form has to be filled and the certification exam fee needs to be paid. More details will be made available when the exam registration form is published. If there are any changes, it will be mentioned then.
    • Please check the form for more details on the cities where the exams will be held, the conditions you agree to when you fill the form etc.

    CRITERIA TO GET A CERTIFICATE:
    • Average assignment score = 25% of average of best 8 assignments out of the total 12 assignments given in the course. 
    • Exam score = 75% of the proctored certification exam score out of 100
    • Final score = Average assignment score + Exam score

    YOU WILL BE ELIGIBLE FOR A CERTIFICATE ONLY IF AVERAGE ASSIGNMENT SCORE >=10/25 AND EXAM SCORE >= 30/75. 
    • If one of the 2 criteria is not met, you will not get the certificate even if the Final score >= 40/100.
    • Certificate will have your name, photograph and the score in the final exam with the breakup.It will have the logos of NPTEL and IIT Madras. It will be e-verifiable at nptel.ac.in/noc.
    • Only the e-certificate will be made available. Hard copies will not be dispatched.

    DOWNLOAD APP

    FOLLOW US